Business

Markup Calculator

Calculate the selling price based on cost and markup percentage.

Calculator

$
%

Selling price

$60

Profit

$20

Profit margin

33.33%

What is markup?

Markup is the amount added to the cost of a product to set its selling price. This calculator finds the selling price and profit based on cost and markup percentage.

Example

A product costing $40 with a 50% markup sells for $60, with $20 profit.

Money-saving tips

  • Markup and margin are different — a 50% markup is a 33% margin.
  • Set markups based on what the market will bear, not just cost.
  • Track markups by product line to optimize pricing.

Common mistakes

  • Confusing markup with profit margin.

Financial definitions

Markup
The amount added to cost to determine selling price.
Margin
Profit as a percentage of selling price.

Frequently asked questions

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